Creating content that speaks, inspires, and stays
The phrase, “Content is the King!” has been around for a long time but it holds true even today. This phrase was originally coined by Bill Gates, Founder of Microsoft in 1996 who predicted that Internet will slowly become a marketplace for content. And, moreover, he was right as its been more than 20 years …
Do you know that 63% of businesses that do not have a content marketing strategy in place? Content marketing is a tactical approach aiming to develop relevant content and distributing them evenly through various online platforms to attract viewers. But, how do most content marketers keep the wheels turning on in the right direction? The …
Do you use certain words interchangeably? While writing any piece of article or a blog, you might have encountered few commonly confused words. These words appear and sound similar but have different meanings altogether. While writing, you not only need make explicit use of the vocabulary but also understand the proper usage of commonly-used words. …
Many times, I ask myself a question that whether I am a “good” writer or a “bad” writer. I wonder what will be the definition of Good and bad writer. Being a writer, it is my job to put scientific and technical information into easily understandable language. I must empathize with my audience because it’s …
“Content is the KING!” is the popular phrase coined by none other than Bill Gates. Indeed, this holds true today as well. It is a strong and essential practice for businesses today to create new, recurrent, and discerning content. There are many businesses who still feel that content is NOT that important strategy to build …